Rooted in Strategy.
Blooming with Creativity.
I help independent businesses show what makes them worth choosing through clear strategy, purposeful content and social media that supports their business goals.
What Oak & Bloom Does
Marketing that reflects the business you’ve built
You know the quality of your products, the care behind your service and what keeps customers coming back. Your marketing should help other people see it too.
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I work with businesses to turn that understanding into a clear social media strategy and content that gives people a reason to pay attention, trust you and take the next step.
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From planning and content shoots to ongoing management and campaigns, I bring together the thinking and the practical work needed to move you closer your business goals.
Services
Social Media Strategy
A clear plan built around your customers, your priorities and what makes your business different, so you know what to say, where to say it and why.
Social Media Management
Planning, content, publishing and performance reviews that keep your marketing moving while you focus on running your business.
Campaigns &
Launches
Focused campaigns for new services, products and seasonal priorities, with a clear message and a plan for turning interest into enquiries.
Content Creation
Photography, video and written content that shows your products, people and expertise in a way that feels natural to your business.
Audits & Consulting
A considered look at what’s working, what needs attention and where to focus next, with practical recommendations you can use.
My Approach
I start by understanding your business: what you want to achieve, who you want to reach and what your customers need to know before they choose you.
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That shapes the content we create and the decisions we make. A video might answer a common question, a team feature might build familiarity, and a campaign might introduce a service to a new audience.
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I review how the work performs and use those insights to guide what comes next. You’ll understand the thinking behind your marketing and where your time and budget are being focused.
About
Hi, I'm Katie.
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I’m the founder of Oak & Bloom, a social media strategist and content creator based in Central Scotland.
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I work closely with independent businesses, particularly across food, hospitality, health and fitness, to help their marketing reflect the quality of what they do.
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Alongside my marketing work, I co-run Primal and work as a personal trainer. That gives me a practical understanding of building a business, delivering a service and earning customers’ trust.